To promote the long-awaited sequel Finding Dory, Disney and Ignition teamed up to create custom short form video content that lived across Disney social platforms, Disney Parks, and publisher partners. We transformed film footage and toolkit content into an immersive Facebook Canvas ad, YouTube pre-roll, and unique social content with custom animation and sound design, bringing the film’s beloved characters to life on the small screen.
YOUTUBE PRE-ROLL
These disruptive ads lured fans in with the cast and UI breaking animations.
DOR-REMIX & THEME PARK FACEBOOK CANVAS AD
We remixed the trailer with our own original music track and playful editing cuts to create a dance-worthy video for YouTube. Our "Speak Like A Whale" Facebook Canvas ad prepped fans that attended Disney theme parks on June 11 so they could learn the lingo and play along with the cast.
FINDING DORY / CONTENT TEAM
Brad Burris, Creative Director
Nicole Weiss-Calamar, Sr. Producer
Chris Burkhalter, Sr Motion Artist
Matt Dinoff, Sr. Art Director
Brian Tzec, Sr. Designer
Matt Hoffman, Music
Lissy L'Amoreaux, EVP Digital/Social
